About This Course
The success of a business today depends on its online presence. Accordingly, digital business is one of the fastest growing and most in-demand sectors. The Online MBA in Digital Business program prepares you to thrive in an online business context, examining a broad range of topics from online architecture to usability, while covering many of the relevant issues that managers face in internet-based environments. You will be well-equipped to start your own online business, join an existing company or invent new ways of doing business online.
MBA in Digital Business is a four-semester program designed for working professionals, who are working in or wish to make a career in the areas of Digital Business, E-Commerce and related areas. Participants will gain a good understanding of the business practices, processes, design, and strategies relevant for success in digital businesses.
Learning Objectives
Requirements
- Graduation in any discipline with 50% and above marks (or an equivalent CGPA) by any recognized university.
- 5% relaxation in marks in case of more than 2 years of experience.
Target Audience
- Small enterprise or local business owner who wish to move their business online.
- Those with a zeal to learn about digital business and its applications.
- Graduates having basic knowledge of Digital Marketing platforms who wish to get practical and deep study of Digital Business.
Curriculum
Semester I
Economics & Management Decisions
Financial Management
Marketing Management
Quantitative Techniques for Management Applications
Operations & Material Management
Semester II
Semester III
Semester IV
